Acquisition pack

Goal: +300% leads.

A 12-month working goal, measured in leads from your starting point. A lead is someone who contacts your business by form, WhatsApp or phone call. It is not a guarantee: it depends on your sector, your competition, how quickly you respond and your ad spend.

Website, SEO, GEO, Google Maps and Google Ads working as one system.

A website built to convert, visibility on Google and in AI assistants, an up-to-date Google Maps listing and measured Google Ads campaigns. One person responsible and a monthly report you can actually read.

See what is included
  1. Found
  2. Visited
  3. Messaged
The journey

Five moments when people can find you.

  1. They search on GoogleSEO
  2. They ask an AI assistantGEO
  3. They check the mapGoogle Maps
  4. They see your adGoogle Ads
They reach your websiteWeb design

They message or call you

This is what we measure.

Illustrative diagram of a customer’s journey
What is included

Five pieces, one plan.

  • Web design

    A new website or a redesign focused on getting enquiries.

    • Service and campaign pages
    • Fast and responsive
    • Tracking of calls, WhatsApp and forms

  • SEO

    So the people already searching for what you offer can find you.

    • Technical review
    • Content by search intent
    • Structured data
    Google

  • GEO · AI positioning

    So AI assistants understand your business.

    • Clearly defined services and entity
    • Citable content
    • Access for AI crawlers
    ChatGPTGemini

  • Google Maps

    Your Google Maps listing managed as a channel in its own right.

    • Complete profile
    • Reviews
    • Posts
    Google Maps

  • Google Ads

    Active demand with a budget you control.

    • Search campaigns
    • Measured conversions
    • Agreed daily budget

    Ad spend is paid directly to Google and is not included in the pack.

    Google Ads
Measurement

A goal you can check.

  • Starting point: we measure the leads you receive today.

  • Monthly report: what has been done and what has changed.

  • Three stages in 12 months: website and measurement, foundations and launch, optimisation.

The +300% is the goal the plan is designed around, not a promise. Nobody can guarantee rankings on Google, mentions in AI assistants or a number of sales.

Illustration of the goal, not a result achieved.

Illustrative chart of leads: from index 100 today to index 400 as the 12-month goal.

FAQ

What people usually ask.

Is the +300% guaranteed?

No. It is the goal the plan is designed around, and it is measured every month from your starting point. It depends on your sector, your competition, how quickly you respond and your ad spend. What is put in writing is what gets done, when, and how it is measured.

How soon will I notice it?

Google Ads can bring leads from the first few weeks if there is demand. SEO, GEO and your Google listing take months to mature. That is why the goal is set at 12 months.

Is the Google Ads spend included?

No. It is paid directly to Google from your account. I recommend an amount based on the goal and we adjust it with the data.

What if I already have a website?

I review it. If the foundation is sound, it is improved rather than rebuilt.

How much does it cost?

It depends on your starting point and the scope. You receive a fixed quote, with the initial part and the monthly part shown separately.

Tell me about your business and I will tell you where to start.

Send me your website or your Google listing on WhatsApp. I will review it personally and reply with a concrete recommendation.